Does digital media deliver better ROI than TV?
We read a great article this week by Jack Neff, Consumer Packaged Goods (CPG) marketing guru, in which he ponders [...]
Our new favourite thing: Mobile ads
We’ve been exploring mobile ads for clients lately, and boy, it’s been fun. Mobile advertising is now more relevant than [...]
Pinterest: On the radar
Part of what we do at OCTO is keep an eye on emerging “communication platforms” and work out how our [...]
AIST Presentation: Research reports
Thank you for your interest in our Digital Media presentation for the Australian Institute for Superannuation Trustees (AIST). Complete the [...]
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